‘Utah Curls’ Trend Makes $1.5K Extensions Look Effortless: ‘How To Get Rapunzel Hair’

The biggest takeaway from The Secret Lives of Mormon Women wasn’t the creepy scandals or reality TV drama — apparently, it was their fake hair.

After the hit Hulu premiere last month, their slightly too cute and bouncy manes became known as “Utah Curls,” named for the origins of the #MomTok troupe.

“We love our hair extensions here,” Salt Lake City beauty pageant contestant and business owner LaRae Day, 28, told the Wall Street Journal.

The #MomTok influencers turned reality TV stars are regularly referred to hair salons across the country as clients request their long hair extensions and loose waves. Paige Kahn for Page Six

She gets 22-inch hair extensions installed at Pleasant Grove salon JZ Styles — co-owned by Secret Lives of Mormon Wives star Jessi Ngatikaura — where other #MomTok creators also get hair services.

“There’s nothing like having Rapunzel hair,” Day said.

The viral style has become so popular that it has fueled a wave of hair tourism in Utah.

Kait Moritz, a stylist at JZ Styles, said there has been an influx of requests for hair extensions after seeing the reality stars’ hair on the show. She claimed that her inboxes on social networks are filled with requests from fans.

“People all over the country now want to fly,” Moritz, 25, told the Journal.

Mayci Neeley and Taylor Frankie Paul are among the group of “MomTokkers” who live in Utah and have a reality TV show on Hulu. Paige Kahn for Page Six

She styles her hair in Utah curls often, she added, telling the outlet that Mormon Wives extensions cost roughly $1,500 per appointment just for the hair — not including cut and color.

“It’s fun to put on extensions and feel like a different version of yourself,” added Moritz.

But it has spread beyond the waking state. In New York City, stylist Liz Christensen said clients regularly name “Mormon Wives” stars as hair inspiration, while Lindsey Torres, owner of Texas salon Root & Sage, said her clientele often refers to the Hulu series during meetings.

Trendy curls have inspired a wave of influencers to try the style to demonstrate to their audience, despite critics slamming the look. TikTok / @officialmayraisabel
Lily Morley said it’s her “favourite way” to style her hair, whether people “love it or hate it”. TikTok / @lilymorley
Critics, like those watching Alyssa Kimber’s TikTok tutorial, have remarked that Utah Curls look too much like beach waves. TikTok / @alyssakimber

The mermaid locks trend has also caused haircut regrets. Siobhain Wiemann, a 41-year-old ultrasound student in Valencia, California, told the Journal that she began to doubt her decision to cut her hair.

“I was like, ‘Am I stupid for wanting to get extensions after I just cut my hair?’ Because look how they all look together,” she said, noting that while she hasn’t gotten extensions yet, she did buy an iron for JZ Styles curls meanwhile.

However, the style has drawn criticism from some that it only looks half done.

“Born and raised in Utah and had no idea this was an intentional style,” wrote one critic of a Utah curl tutorial on TikTok. “When I would see it, I thought they just didn’t know how to do their hair.

“Why are we leaving the edges straight? It’s giving damaged edges,” quipped another.

The curls, according to former Latter-day Saint Church member Alyssa Grenfell, 31, speak to greater values ​​of outward beauty in the Mormon community. The San Antonio resident, who has been vocal in her criticism of the church, claimed that, in religion, “one of the greatest values ​​of a woman is her beauty” and that long hair is one way to ‘was perceived as beautiful.

“The goal is to be beautiful, but to be beautiful in the same way,” Grenfell told the Journal.

Jessi Ngatikaura’s salon, JZ Styles, has a large number of clients looking for long extensions. TikTok / @_justjessiiii
After seeing the growing popularity of “Utah Curls,” the group #MomTok posted tutorials online for fans to emulate their hair. TikTok / @maycineeley
The Utah Curls style involves loose waves achieved with a curling iron, but leaving the ends straight. Paige Kahn for Page Six

While the LDS Church has condemned some of the behavior and portrayals of religion on the Hulu show, Mormon content creator Ciera Hudson, 29, told the Journal it’s less about religion and more about living in Utah, called Perfectionist Women of Utah.

Here, everyone is competing with each other,” she said. “Some people have beautiful hair naturally, and if you don’t, you get extensions.”


#Utah #Curls #Trend #1.5K #Extensions #Effortless #Rapunzel #Hair
Image Source : nypost.com

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top